Redefining Cannabis Culture: High Society RI's Impact
High Society RI revolutionizes cannabis marketing with community-driven events, fostering inclusivity and reshaping perceptions in the industry.

High Society RI is leading a transformation in the cannabis marketing landscape, establishing itself as a premier agency that connects brands with consumers through creative and impactful experiences. Co-founded by Bri Duffy and David Macomb, this agency operates out of Rhode Island and extends its services throughout Massachusetts. Their focus on experiential marketing has not only set them apart but also positioned them as a key player in redefining the cannabis industry.
The agency is known for organizing innovative events that invite attendees to engage with cannabis in a responsible and welcoming environment. Monthly pop-up consumption lounges are among their signature events, providing a safe space for consumers to enjoy cannabis products. These gatherings also serve as a platform for collaboration with local bars and restaurants, reinvesting in the community and supporting local businesses.
Championing Community and Culture
At its core, High Society RI is about more than just business. The agency embodies a commitment to community and culture, striving to foster inclusivity and challenge outdated stigmas associated with cannabis use. Duffy and Macomb have built their venture on values of authenticity and ethics, drawing from personal experiences with adversity and using their work to inspire resilience and change.
Their approach is deeply rooted in a desire to elevate their community, creating opportunities and breaking down barriers. The agency’s mission extends beyond profit — they aim to bring people together and advance the cannabis culture in a positive direction. By nurturing loyalty and fostering a sense of belonging, High Society RI is not only normalizing cannabis use but also pushing the industry forward.
Achievements and Recognition
The impact of High Society RI has not gone unnoticed. The agency's innovative approach to cannabis marketing and community engagement has earned them several accolades. They were awarded the 2024 Boss Level Awards Emerging Entrepreneur of the Year, a testament to their leadership and vision. Additionally, Bri Duffy has been recognized as the 2025 Providence Monthly Visionary of the Year, further establishing the agency’s influence in the field.
Such recognition reflects the dedication and foresight of High Society RI in fostering a progressive cannabis culture. Their efforts have also been highlighted by Hey Rhody Media, acknowledging them among the industry's leading figures.
Driving Change Through Education and Advocacy
High Society RI’s strategic approach to marketing emphasizes education, accessibility, and advocacy. By working closely with cannabis brands to create immersive and informative events, they are actively breaking down misconceptions and promoting acceptance and understanding.
Through their commitment to advocacy, the agency is helping to pave the way for a new era in cannabis culture. High Society RI is not merely about consumption; their work advocates for empowerment and connection, highlighting how cannabis can serve as a tool for healing and societal change.
A Vision for the Future
The story of High Society RI is one of transformation and optimism. By using cannabis as a catalyst for positive change, the agency is challenging past narratives and creating new possibilities for those who have been marginalized. Their pioneering efforts demonstrate that the future of cannabis is about more than just products — it is about creating inclusive pathways and fostering a sense of community.
For further insights into their initiatives and upcoming events, visit High Society RI's website. Stay updated by following their Instagram @highsocietyri, or reach out to them via email at highsocietyri@gmail.com.
Womens Magazine Contributor
Vivienne Marsh
Covers wellness and working life, with an eye on evidence over fashion and on the careers women are actually building.
This article features partner, contributor, or branded content from a third party. Members of the Womens Magazine editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.



